HSBC Sri Lanka introduces Live+ Credit Card to enhance global minded customers
HSBC Sri Lanka introduced HSBC Live+ Credit Card, designed to enhance the lifestyle experiences of globally minded customers.
The Live+ Credit Card provides rewards tailored to lifestyle spending and reflects HSBC’s focus on providing innovative solutions that help customers earn more rewards while enjoying quality experiences.
Launched in partnership with Visa, HSBC Live+ cardholders are entitled to dining perks across Asia, through the Live+ Dining Programme 1 . The card offers a 15% discount at restaurants across Asia in addition to an enhanced 10% cashback on spending in three categories- dining, shopping and entertainment locally as well.
– Exclusive dining discounts: Enjoy a 15% discount all year round at over 200 restaurants across Asia 2 serving a variety of cuisines through our curated Live+ Dining Programme. Plus, a 10% cashback on your dining bill – Shopping: Enjoy 10% cashback at retail shops, departmental stores and online marketplaces Entertainment: Enjoy 10% cashback on entertainment spending at cinemas and on your favourite streaming subscriptions including Netflix, Disney+ and Spotify.
According to the spend data by HSBC-Visa cardholders 3 , spending on food is a top priority for Asians, with restaurants and food-related expenses ranking in the top three spend categories in seven out of eight markets. HSBC Live+ Credit Card is launched among six other South Asia markets, this highlights HSBC’s ambition to expand its consumer unsecured lending business in South Asia, seizing the opportunities from the increasing consumption power of the rapidly growing mid-segment and affluent populations who have international exposure.
HSBC CEO Retail Banking Taylan Turan stated; “We combine our global expertise and knowledge on-the-ground to design products that meet local customers’ needs, such as our new Live+ Credit Card.”
HSBC Sri Lanka Head of Wealth and Personal Banking James Rebert said; “HSBC introduced its first Cashback credit card in 2018, and the evolution of cashback on daily essentials is now extended to lifestyle choices. Dining, shopping, and entertainment are key lifestyle experiences that most can relate to, and this is why HSBCLive+ Credit Card is specifically designed for customers to enjoy quality experiences with their lifestyle choices and be rewarded in the form of cashback when they spend both locally and overseas.”
Visa Country Manager for Sri Lanka and the Maldives Avanthi Colombage said; “We are delighted to partner with HSBC to launch the HSBC Live+ credit card, underscoring our commitment to enriching the lives of Sri Lankan consumers with best-in- class benefits when they spend using Visa cards.”
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