US based AJ Events and Productions promotes Lanka
AJ Events and Productions based in the USA is extensively promoting Sri Lanka as a MICE and wedding destination helping to increase arrivals and most importantly bring in more FOREX to the country.
The mentor behind this initiative Andrew Keith Bates, Director, AJ Events & Productions (Pvt) Ltd, said that the first they have already hosted many MICE events and the heat event for 2024 would be held at ITC Colombo.
Pix by Sudath Nishantha
“This is the InfoTech global leadership summit which will bring around 150 guests from all over the world. The event will be held for two days and many of the guests will stay back, joined by their families and friends and travel round the country.”
Earlier we hosted the Johnson & Johnson Summit (A landmark corporate event showcasing innovation and collaboration), TVS Credit Event (A dynamic gathering focusing on financial services), L&T Global Summit (A multinational summit fostering business growth and strategic discussions), STN Conclave (A prestigious networking platform for professionals) and General Electric Healthcare India Event (A specialized event emphasizing advancements in healthcare technology).
He said that for the first two months of 2025 two more such events would be held in Colombo bringing in more than 750 visitors. “We are also planning to host a major diplomatic event, bringing together international leaders for meaningful dialogue. we aim to organize an exclusive event featuring a leading Indian artist to create a unique cultural experience.”
He said that Sri Lanka with its relaxed visa procedure, good airlines, quality hotels and services backed up by biodiversity is gaining popularity as a good MICE destination. The removal of the Minimum Room Rate too was a major plus point to market MICE to Colombo.’
People have now forgotten about the negative publicity the country received and are happy with both the political and economic stability the country processes.
“Due to this we have now restarted marketing destination weddings to Sri Lanka and the response especially from India is overwhelming and we will be also opening a dedicated office in Delhi at the end of the year.”
We are a PCO (Professional Conference Organizers) in Sri Lanka with experience in managing events, meetings, incentives, conferences, and exhibitions (MICE), as well as a member of the Sri Lanka Convention Bureau for all MICE events in Sri Lanka and abroad. He said that in a bid to cater to a diverse clientele across continents and personalized their services to its clients they opened two offices in India and most recently in the Maldives as well.”
By January, we will open our next office in London early next year to further penetrate the European market. Our vision is to become a global leader in event management.” (SS)
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